In today’s world, many people have access to technology, social media, and website browsers. So, we can find that the most successful businesses have well developed websites and social media. While social media is a great way for the average person to find your business; websites allow them to see how trustworthy you are, read detailed information about your products or services, and they can connect with your business on a greater level.
While it is highly suggested that you have a website to grow your brand, it can be a struggle to have people find a brand new website. How can you make your website stand out on common website browsers? That question might seem overwhelming; however, there are easy ways to vamp up the amount of traffic to your website.
Here are our top three ways you can grow your website traffic:
1. Search Engine Optimization
When you utilize search engine optimization-- that means you are being intentional with including certain keywords that you know your target audience may be searching for. You can add these keywords in your onpage text, your image tags, and your meta descriptions. By using focused words and common diction themes throughout your website, website browsers would be more likely to find your website. While you do need to have common ideas within your whole website, you do not want to constantly repeat the same words over and over again. You should want your website to feel natural; by doing this, you can organically gain traffic to your website.
2. Blog Content
Having blog content on your website is a great place for your customers to learn more about your product, company, or industry. But it is also a great place to include more of the SEO keywords that you know your ideal customer may be typing into Google. This allows you to use SEO keywords throughout more of your website instead of cramming all of the words in a home page. Blogs would give you more of a chance to communicate to the viewer that you are a trustworthy business. Not only will browsers be able to find your website, but they will also like what they see.
3. Social Media
Remember when we mentioned that social media is a great way for people to find your business? Well, it turns out that it is a great place to interact with your target audience and then direct them back to your website. You can grow a fanbase or a group of followers over social media, and in your comments, captions, and biographies you can tell your followers to check out your website. Growing your social media successes can directly correlate to the success of your website and it will increase your website traffic.
Are you looking to grow your website traffic? We can help!
At Design Me Marketing, we are here to help you with your business growth. Contact us today!